Mobile advertising

WAP advertising

Why is it useful to have mobile adverting campaign?

Mobile internet has lots of users. Mobile operators and The Communications Regulatory Authority in Lithuania declare that 1.4mln unique clients use mobile internet service during the quarter. 50% of these users are 25-44 years old, 32% mobile internet users are 45 and over years old.Mobile ad clicks and unique visitors numbers are comparable to online advertising figures.

High ad CTR numbers (4-8%) as the mobile web advertising is much less, so users notice mobile advertisements better and are more interested in promoting products.

Advertising in mobile internet gives possibility to have feedback communications with users, as in Internet it is more difficult.

Advertising opportunities

You can place text links, banners and the combine advertising in the mobile internet. Users who click on advertisement are linked to the promotional WAP site, which may be of several types:

* "A simple page" - photo gallery, promotional texts

* The WAP page with the additional features (polling, registration for codes, numbers, you can collect consents to receive further advertising)

Feedback after the campaign

SMS messaging
MMS messages
WAPPUSH messages
Generate automatic calls
Give user feedback call by the agent
Loyal customers data collection

We can offer

Advertising idea
advertising production
Site development
Ad placement
Presentation of results
Feedback actions after ad campaign.

 

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